Combining Technology and Marketing Expertise to Accelerate Growth

Because sustainable growth comes from strategy, not shortcuts.

About Kerry

Kerry Fitzmaurice is a marketing strategist and entrepreneur who has built and scaled brands from global powerhouses to successful startups. With experience leading campaigns at top agencies like 72andSunny and Mother, founding the acclaimed Pure Grit Hospitality Group, and driving growth for numerous lifestyle brands, she brings a unique blend of strategic thinking and entrepreneurial innovation to every partnership.

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Fan Letters

  • "Having benefited from your strategic insights and expertise, I know the tremendous value you bring to businesses. Your ability to drive growth while maintaining focus on what matters most has been invaluable to our team."

    Darren Horwitz, founder TenTen Group

  • "Yes. Kerry is the best! Will testify to that."

    Matt Heath, co-founder Party Land

  • "I've learned so much from YOU! Friend and colleague."

    Haley Hunter, co-founder Party Land

  • "Smart, passionate, dedicated, creative, senior, and just a great, heart-centered, diverse person that I'm so happy to have had the chance to work with her."

    Philip Guiliano, partner BrandActive

  • "Kerry has been absolutely invaluable in helping us with our positioning and go to market strategy. She helped us differentiate our offering, sharpen our message and show up which ultimately led to huge growth. She has been the champion we never knew we needed to stay the course. Kerry would always give it to us straight as well as from the heart with genuine care about our success. Reach out immediately!"

    Jenny Read, co-founder SLiM Creative

  • "Creative, loyal, smart and fearless. She'll transform your agency's growth trajectory with the same determination she uses to wrangle our family - with persistence, humor and inevitable success. A brilliant strategist who brings out the best in everyone, from CEOs to her own siblings. She brings the fun to every room and yes, she inherited those dance moves from me. But I might be biased."

    Kerry’s Mom

"The future of agency growth isn't about working harder – it's about working smarter. AI transforms traditional new business development from a guessing game into a strategic science, letting agencies spot opportunities others miss and win pitches others can't see coming."

Strategic Services & Capabilities

Fractional CMO

I partner with agency leadership to shape marketing that actually drives growth. That means building the marketing flywheel—anchored in a strong point of view, amplified through PR, thought leadership, awards, and content. It also means creating the proof points that win business—case studies, pitch decks, and sales tools that back your story with evidence. Using a system I created, The Clarity Engine, every piece works together so momentum compounds instead of stalling after each campaign.

Brand Solutions

I’ve spent years shaping some of the world’s most recognizable brands and that experience is what I bring to direct brand partnerships today. From positioning to full go-to-market plans, I help brands define who they are, where they play, and how they grow. That includes product strategy, launch roadmaps, and performance marketing designed to move both perception and sales. Every engagement runs through The Clarity Engine, so the story is sharp, the system is scalable, and the results are built to last.Brand strategy and development powered by AI.

Agency Growth

Where the CMO role builds the story, the CGO role turns it into revenue. As CGO, I focus on the mechanics of growth—aligning business development, sales, and marketing so they stop operating in silos. It’s about opening new doors with smart go-to-market strategies, strengthening conversion through sharper sales tools, and creating systems that scale wins into repeatable outcomes. The Clarity Engine keeps the focus on what drives numbers forward, making growth less about chasing opportunities and more about building momentum you can count on.

The Power of Ai 

Every engagement is powered by AI not as a gimmick, but as a built-in accelerator. It speeds up insights, sharpens execution, and creates results you can’t get anywhere else.

CLIENTS

Partyland

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Optimist

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Common Good

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TenTen

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Partyland • Optimist • Common Good • TenTen •

Ready to accelerate your growth?

Let’s talk.

kerry@kerryfitzmaurice.com